martedì 8 settembre 2026

La diplomazia della crescita

La diplomazia della crescita è la strategia del governo italiano che unisce azione politica ed economica per sostenere le imprese all'estero e attrarre investimenti.

Obiettivi e strategia

  • Target export: Raggiungere 700 miliardi di euro di export entro la fine della legislatura.
  • Ambasciate come hub: Trasformare le sedi diplomatiche in "trampolini di lancio" e "Case Italia" per assistere le aziende nei mercati globali.
  • Nuovi mercati: Puntare sui Paesi extra-UE ad alto potenziale come India, Vietnam, Giappone e Nord Africa.

Puoi consultare le guide paese e i report operativi dedicati alle opportunità internazionali sul portale ufficiale del Piano Export

https://piano-export.gov.it/

Guarda l'intervento del Ministro Antonio Tajani sugli Stati Generali della Diplomazia Culturale riguardo al ruolo di Casa Italia:

https://www.youtube.com/watch?v=BPeZ7zYEvms


Some current or recent Italian fiction writers loved abroad

Elena Ferrante: Known globally for her Neapolitan Novels, starting with My Brilliant Friend, which became a worldwide publishing phenomenon and an HBO series, exploring deep female friendship, identity, and life in Naples on a global scale.

Roberto Saviano: Gained international fame with Gomorrah, a hard-hitting non-fiction exposé on the Casalesi clan and the Camorra crime syndicate.

Paolo Giordano: Won the prestigious Strega Prize with his debut novel, The Solitude of Prime Numbers, which found a massive audience overseas and was translated into dozens of languages.

Antonio Scurati: Achieved massive global recognition for M: Son of the Century, a bestselling novelized biography of Benito Mussolini.

Massimo Carlotto: Celebrated as a master of Mediterranean noir and a cult crime fiction author in countries like France and Germany. His gritty "Alligator" series explores the dark underbelly of Italian society with unflinching realism.

Andrea Camilleri: Creator of the iconic Inspector Montalbano series, Camilleri is the doyen of Italian crime writing. His sun-drenched, witty, and sharply plotted Sicilian mysteries have been translated into dozens of languages.

Giancarlo De Cataldo: A former criminal court judge, De Cataldo wrote Romanzo Criminale, a sweeping epic based on Rome's real-life Banda della Magliana, winning critical acclaim across Europe for its gritty social critique.

Italo Calvino: A master of 20th-century speculative and postmodern fiction, celebrated globally for Cosmicomics and If on a winter's night a traveler, loved for his whimsical, philosophical style.

Umberto Eco: Gained instant worldwide fame with his historical mystery masterpiece The Name of the Rose, translated into dozens of languages and selling millions of copies internationally.

Maurizio de Giovanni: Master of evocative historical crime fiction, celebrated globally for his Inspector Ricciardi and Bastards of Pizzofalcone series.

Giorgio Faletti: A multi-talented entertainer-turned-novelist whose high-concept psychological thrillers like I Kill became runaway international bestsellers.

Stefania Auci: She revived the historical saga genre with The Florios of Sicily. The book tells the true, sweeping story of an ambitious family rising to power in 19th-century Sicily and has been translated into numerous languages.

Practice with gapped texts

with multiple choice options:

https://www.flo-joe.co.uk/preliminaryenglish/reading/pet_reading_practise_test_part_5.htm

https://www.englishaula.com/en/cambridge-english-test-exam-preparation/cambridge-english-preliminary-pet-b1/reading/exam-parts/exercise-practice-test/3-5-7-5175650340044800/

https://www.englishaula.com/en/cambridge-english-test-exam-preparation/cambridge-english-preliminary-pet-b1/reading/exam-parts/exercise-practice-test/3-5-7-5196876336857088/

https://www.esl-lounge.com/student/first-certificate-reading-gapped-text.php

just with gaps:

https://www.examenglish.com/PET/pet_reading_part5.htm

https://www.examenglish.com/PET/pet_for_schools_reading_part5.htm

https://www.examenglish.com/PET/pet_reading_part5_test2.htm

https://www.english-grammar.at/online_exercises/open-cloze/oc019-new-york.htm

https://www.english-grammar.at/online_exercises/open-cloze/oc004-moving-house.htm

https://www.english-grammar.at/online_exercises/open-cloze/oc003-gap-year.htm

https://www.english-grammar.at/online_exercises/open-cloze/oc023-visitors-from-space.htm

https://www.english-grammar.at/online_exercises/open-cloze/oc022-brighton.htm

and other texts at intermediate level by clicking on the links on this page:

https://www.english-grammar.at/online_exercises/open-cloze/open-cloze-index.htm

click on the PDFs

http://www.autoenglish.org/PET/PETReadingPart5.htm

  

Italian music and soft power

Italy uses music as a primary pillar of its cultural diplomacy and soft power, connecting historical heritage with contemporary international tours and institutional projects.

Historical Roots and Evolution

  • Renaissance rivalry: European courts during the Renaissance used music and opera as political instruments to demonstrate symbolic superiority and impress foreign ambassadors.
  • Global resonance: Centuries of contributions in classical music, opera, and modern arts have established Italy as a enduring cultural icon worldwide.

Modern Initiatives and Projects

  • Sanremo Giovani World Tour: Organized by the Italian Ministry of Foreign Affairs and International Cooperation (MAECI) alongside RAI, this tour exports emerging Italian musical talent across the globe.
  • International music weeks: Cultural institutes host localized events, such as the Italian Music Week in São Paulo featuring contemporary acts like Venerus and Whitemary.
  • Global ambassadors: Ensembles like the vocal group Mezzotono have been officially designated by MAECI as official "Ambassadors of Italian Music in the World".
  • Future European showcases: Institutional planning includes large-scale cooperative tours like "Italia 2027 la musica italiana conquista l'Europa" targeting major European capitals.

https://www.esteri.it/en/sala_stampa/archivionotizie/diplomazia-culturale/2026/06/san-paolo-terza-edizione-della-settimana-della-musica-italiana-con-venerus-e-whitemary/

But of course Italian music exists and influences how foreigners see Italy in its own right. The Ministry can try to take advantage of this but the credit must go to the composers, musicians and singers – e.g. Verdi, Puccini, Vivaldi, Vasco Rossi, Måneskin and Rino Gaetano!

https://www.youtube.com/watch?v=2VejTwFjwVI&list=RD2VejTwFjwVI&start_radio=1

https://www.youtube.com/watch?v=rxxHvW0oNpU&list=RDrxxHvW0oNpU&start_radio=1

https://www.youtube.com/watch?v=muowVV_ITKc&list=RDmuowVV_ITKc&start_radio=1

https://www.youtube.com/watch?v=ERqE31Kb83U&list=RDERqE31Kb83U&start_radio=1

https://www.youtube.com/watch?v=odWKEfp2QMY&list=RDodWKEfp2QMY&start_radio=1

https://www.youtube.com/watch?v=7GItOxCYVZQ&list=RD7GItOxCYVZQ&start_radio=1

https://www.youtube.com/watch?v=qbFZjNzwUEI&list=RDqbFZjNzwUEI&start_radio=1

Economic Diplomacy

Economic Diplomacy: a first definition

https://www.diplomacy.edu/topics/economic-diplomacy/

https://en.wikipedia.org/wiki/Economic_diplomacy

https://www.europarl.europa.eu/RegData/etudes/IDAN/2017/570483/EXPO_IDA(2017)570483_IT.pdf

However economic diplomacy can also be used to boost the image of a country.

La diplomazia economica e la diplomazia culturale si fondono in un'unica strategia in cui il valore identitario di un Paese diventa il motore del suo sviluppo commerciale e della sua proiezione internazionale.

Punti Chiave dell'Integrazione

Promozione del Brand Paese: L'eccellenza culturale (arte, design, enogastronomia) apre i mercati esteri e facilita l'export delle imprese nazionali.

Soft Power e attrazione: Gli eventi culturali e la diffusione della lingua creano un clima di fiducia che avvantaggia gli investimenti e la cooperazione industriale.

Crescita dei territori: La valorizzazione delle radici locali attraverso la rete diplomatica genera ricchezza economica e nuove opportunità di business globale

Il ruolo del Ministero degli Affari Esteri e della Cooperazione Internazionale

https://www.sistemapaese.com/

https://www.esteri.it/en/temi/diplomazia_economica/strumenti-e-servizi-informativi-per-le-imprese/

Italian Economic Diplomacy - structure

La promozione del Sistema Paese fa capo al Ministero degli Affari Esteri e della Cooperazione Internazionale (MAECI), noto anche come Farnesina.

Funzioni e Attività

Internazionalizzazione: Sostiene le imprese e le PMI (Piccole e Medie Imprese) italiane sui mercati globali.

Promozione Integrata: Valorizza la cultura, la scienza, la tecnologia e il Made in Italy nel mondo.

Riforma organizzativa: Le competenze della storica Direzione Generale per la Promozione del Sistema Paese sono confluite nella nuova Direzione Generale per la Crescita e la Promozione delle Esportazioni (DGCE

https://www.facebook.com/watch/?v=913368980997158

https://www.esteri.it/it/temi/diplomazia_economica/

https://www.esteri.it/it/temi/diplomazia_economica/piano-dazione-per-lexport/

in English https://www.esteri.it/en/temi/diplomazia_economica/cabina-di-regia-missioni-e-roadshow/

https://www.esteri.it/en/temi/diplomazia_economica/strumenti-e-servizi-informativi-per-le-imprese/

https://www.esteri.it/it/temi/diplomazia_economica/strumenti-e-servizi-informativi-per-le-imprese/export-gov-it/

https://www.esteri.it/en/temi/diplomazia_economica/strumenti-e-servizi-informativi-per-le-imprese/infomercatiesteri-osservatorio-economico/

https://www.esteri.it/en/temi/diplomazia_economica/strumenti-e-servizi-informativi-per-le-imprese/eventi-e-iniziative-dgsp/

https://www.esteri.it/it/temi/diplomazia_economica/strumenti-e-servizi-informativi-per-le-imprese/sistema_informativo_extender/

https://www.esteri.it/en/temi/diplomazia_economica/innovazione-tecnologica-e-startup/sostegno-startup/

https://www.esteri.it/en/temi/diplomazia_economica/innovazione-tecnologica-e-startup/innovit/

https://www.esteri.it/en/temi/diplomazia_economica/innovazione-tecnologica-e-startup/biotecnologie/

https://www.esteri.it/en/temi/diplomazia_economica/innovazione-tecnologica-e-startup/

https://www.esteri.it/en/temi/diplomazia_economica/innovazione-tecnologica-e-startup/cyber-sicurezza/

https://www.esteri.it/en/temi/diplomazia_economica/innovazione-tecnologica-e-startup/intelligenza-artificiale/

https://www.esteri.it/en/temi/diplomazia_economica/innovazione-tecnologica-e-startup/tecnologie-quantistiche/

https://www.esteri.it/en/temi/diplomazia_economica/innovazione-tecnologica-e-startup/startup-aerospazio/

https://www.esteri.it/en/temi/diplomazia_economica/innovazione-tecnologica-e-startup/foodtech/

https://www.esteri.it/en/temi/diplomazia_economica/innovazione-tecnologica-e-startup/agritech/

https://www.esteri.it/en/temi/diplomazia_economica/innovazione-tecnologica-e-startup/fintech/

https://www.esteri.it/en/temi/diplomazia_economica/strumenti-e-servizi-informativi-per-le-imprese/newsletter-diplomazia-economica/ the Economic Diplomacy Newsletter, and for previous  issues

https://www.esteri.it/it/temi/diplomazia_economica/newsletter/dipl_eco/

https://www.esteri.it/en/temi/diplomazia_economica/strumenti-e-servizi-informativi-per-le-imprese/infografiche-del-sistema-italia/

https://www.esteri.it/wp-content/uploads/2026/09/EGITTO_2026_INFOGRAFICHE_SIMEST.pdf

The Italian Trade Agency - Agenzia per la promozione all'estero e l'internazionalizzazione delle imprese italiane (ICE) More below

https://www.esteri.it/it/temi/diplomazia_economica/sostegno-all-internazionalizzazione/attivita-promozionale-realizzata-con-ice-fondi-per-il-made-in-italy/

https://www.ice.it/it/

https://www.ice.it/en/

Simest (more below)

https://www.simest.it/

https://www.simest.it/en/

Fondo 394/81  https://www.esteri.it/it/diplomazia-economica-e-politica-commerciale/diplomaziaeconomica/sostegno-all-internazionalizzazione/strumenti-finanziari-per-linternazionalizzazione/

Il Fondo 394/81 gestito da SIMEST non chiude definitivamente alla fine del 2026, ma scadono il 31 dicembre 2026 le attuali condizioni agevolate e i termini per presentare le domande con le risorse in corso.

È atteso un rinnovo o una rimodulazione delle misure da parte di SIMEST per il 2027, con nuove finestre e regole operative.

SACE https://www.sace.it/ more below

Relations with the Italian regions and other territorial authorities

https://www.esteri.it/it/diplomazia-economica-e-politica-commerciale/diplomaziaeconomica/autonomie_territoriali/

https://www.esteri.it/it/diplomazia-economica-e-politica-commerciale/diplomaziaeconomica/sostegno-all-internazionalizzazione/farnesina-per-i-servizi-digitali-per-lexport/

Italian Chambers of Commerce abroad https://www.esteri.it/it/diplomazia-economica-e-politica-commerciale/diplomaziaeconomica/rapporti-con-il-sistema-camerale/ more below

More on the Italian Trade Agency – (ICE)

You should try to get to know the work of the agency and look at all the pages. Here are just a few of them. Look at how it works as part of  MAECI’s economic diplomacy and is linked to a network of other agencies and policy frameworks .

https://www.ice.it/it/it

https://www.ice.it/en/

https://www.ice.it/en/about-us

https://www.ice.it/en/invest/invest-italy

https://www.ice.it/en/index.php/invest/10-reason-to-invest

https://www.ice.it/en/invest/attractive-investment-destination

https://www.ice.it/en/invest/did-you-know-it

https://www.ice.it/en/invest/success-stories

https://www.ice.it/en/invest/regions

https://www.ice.it/en/invest/key-sectors

https://www.ice.it/en/invest/sectors/aerospace

https://www.ice.it/en/sites/default/files/inline-files/ita-book-aerospace-2020_english.pdf

https://www.ice.it/en/invest/sectors/agrifood

https://www.ice.it/en/invest/sectors/automotive

https://www.ice.it/en/sites/default/files/2020-08/automotive-2020.pdf

https://www.ice.it/en/invest/sectors/semiconductors

https://www.ice.it/en/invest/sectors/green-economy

https://www.ice.it/en/invest/sectors/ict

https://www.ice.it/en/invest/sectors/energy-transition

https://www.ice.it/en/invest/sectors/life-sciences

https://www.ice.it/en/invest/sectors/machinery-mechatronics-industry

https://www.ice.it/en/invest/sectors/real-estate

https://www.ice.it/en/invest/starting-business-italy-2

https://www.ice.it/en/index.php/invest/labor-market-0

https://www.ice.it/en/index.php/invest/paying-taxes-0

https://www.ice.it/en/invest/investment-incentives

https://www.ice.it/en/index.php/invest/our-support

https://www.ice.it/en/index.php/invest/first-contact

https://www.ice.it/en/invest/support-0

https://www.ice.it/en/index.php/invest/after-care

https://www.ice.it/en/index.php/investment-guide

https://www.ice.it/en/sites/default/files/inline-files/doing_business_in_italy_2021_0.pdf

https://www.ice.it/en/index.php/invest/report-and-media

https://www.ice.it/en/invest/video/why-invest-italy-right-time-right-place

https://www.ice.it/en/invest/video/success-story-launch-milano-ml5-new-equinix-data-center-italy

https://www.ice.it/en/invest/video/success-story-lulu

https://www.ice.it/en/sites/default/files/inline-files/ita-book-aerospace-2020_english.pdf

related:

https://piano-export.gov.it/  very important

look at all the sections and subsections by clicking on the arrows and headings

 more on SACE

https://www.sace.it/chi-siamo/il-gruppo

https://www.sace.it/en/about-us/the-companies

https://www.sace.it/en

 https://www.sace.it/en/about-us

more on SIMEST

https://www.simest.it/chi-siamo/

https://www.simest.it/per-le-imprese/finanziamenti-agevolati-internazionalizzazione/

https://www.simest.it/per-le-imprese/finanziamenti-agevolati-pnrr/

https://www.simest.it/finanziamenti-pnrr/sviluppo-del-commercio-elettronico-delle-pmi-in-paesi-esteri-(e-commerce)

https://www.simest.it/per-le-imprese/finanziamenti-agevolati-pnrr/sviluppo-ecommerce-pmi-estero/

https://www.simest.it/per-le-imprese/finanziamenti-agevolati-pnrr/pmi-fiere-mostre/

https://www.simest.it/en/homepage

https://www.simest.it/en/about-us

https://www.simest.it/partecipazioni-al-capitale-fondo-venture-capital

https://www.simest.it/simest?_ga=2.69259920.147188251.1591607397-644575388.1587552963

https://www.simest.it/finanziamenti-agevolati

the work of Chambers of Commerce in Italy and abroad

https://www.to.camcom.it/book/export/html/8769

https://www.assocamerestero.it/camere

https://www.cameradicommercio.ro/

and infoMercatiEsteri 

https://www.infomercatiesteri.it/

related

https://www.esteri.it/it/sala_stampa/archivionotizie/comunicati/2022/05/al-via-i-made-in-italy-days-la-prima-iniziativa-internazionale-di-amazon-in-collaborazione-con-la-farnesina-e-ice-agenzia-per-sostenere-il-made-in-italy-in-tutto-mondo/

https://www.aboutamazon.it/notizie/madeinitalydays

https://www.ice.it/it/area-clienti/eventi/dettaglio-evento/2022/@@/231/allegati-generati/pdf-completo

https://www.repubblica.it/dossier/economia/top-story/2022/09/27/news/made_in_italy_un_anno_da_record_la_manifattura_spinge_lexport-367554116/

https://finanza.repubblica.it/News/2017/05/08/made_in_italy_accordo_tra_ice_e_statunitense_walmart-217/ old but a good example

https://www.repubblica.it/economia/affari-e-finanza/2022/06/27/news/il_made_in_italy_perde_70_miliardi_per_colpa_dellitalian_sounding-355163273/

https://www.esteri.it/en/sala_stampa/archivionotizie/approfondimenti/2021/12/simest-prorogata-al-31-maggio-2022-lattivita-del-fondo-394-pnrr/

https://www.esteri.it/it/sala_stampa/archivionotizie/approfondimenti/2020/02/coronavirus-simest-misure-per-imprese-colpite/

https://www.simest.it/docs/default-source/simest/finanziamenti-pnrr/schede-prodotto/pnrr-394-2021---e-commerce-per-pmi---scheda-prodotto.pdf?sfvrsn=cb4891be_4

https://www.simest.it/media/comunicati-e-news/dettaglio-comunicato/finanziamenti-simest-intra-ue

https://www.esteri.it/it/sala_stampa/archivionotizie/comunicati/2023/07/simest-maeci-presentata-alla-farnesina-la-nuova-operativita-del-fondo-394-per-la-competitivita-internazionale-delle-imprese-italiane/

 Ukraine

https://www.esteri.it/it/sala_stampa/archivionotizie/approfondimenti/2022/09/imprese-esportatrici-un-nuovo-finanziamento-agevolato-del-fondo394-per-far-fronte-alla-crisi-a-seguito-del-conflitto-in-ucraina/

https://www.simest.it/finanziamenti-ucraina/finanziamenti-agevolati-per-le-imprese-esportatrici-colpite-dalla-crisi-in-ucraina

https://www.simest.it/finanziamenti-ucraina/sostegno-alle-imprese-esportatrici-con-approvvigionamenti-da-ucraina-e-o-federazione-russa-e-o-bielorussia

https://www.simest.it/per-le-imprese/finanziamenti-agevolati/finanziamenti-agevolati-imprese-esportatrici-ucraina/sostegno-imprese-esportatrici-ucraina/

The  Piano Nazionale di Ripresa e Resilienza  (PNRR)

https://www.governo.it/sites/governo.it/files/PNRR.pdf

NextGenerationEU

https://next-generation-eu.europa.eu/index_en

Italia Domani https://www.ice.it/en/invest/italia-domani-nrrp-0 Italia Domani (Italy's National Recovery and Resilience Plan - PNRR) officially concludes this year, 2026

https://www.italiadomani.gov.it/content/sogei-ng/it/en/home.html